Siemon Appoints New EMEA PR Agency
Siemon has recently appointed Turtle Consulting Group to act as lead PR agency for its EMEA operations, with particular focus on the UK. Turtle Consulting Group was chosen by Siemon following a rigorous selection process and against strong competition. Their experience in the structured cabling market was the overwhelming factor that made them the clear choice. Having represented another manufacturer in the market for over eight years they have well established relationships with key target press; trade, channel and vertical technical publications.
Steven Foster, Siemon's EMEA marketing manager commented: "Turtle's understanding of our products, technology and routes to market means they 'speak our language' and will power a very quick start up to their work. They also offer a team of journalists that have an all-encompassing range of telecoms and technology experience, backed by placement specialists who will make sure Siemon gets the coverage it deserves. Heading our Turtle PR team will be Wendy Harbutt (ex-marcoms manager for Krone) who our channel partners may well hear from in the coming year."
Siemon plan to pass press material and news items through to the channel on a much more regular basis to keep them informed of new developments and to enable them to pass the information on to customers as appropriate. This will include product news, technical articles, opinion pieces and application stories. We would ask our channel partners to make this a two-way communication by passing back any news that may be of interest to Siemon.
MEDIA CONTACT
Wendy Harbutt
Turtle Consulting Group
T: +44 (0)1242 525 310
M: +44 (0) 707470 7053
E: wharbutt@turtleconsulting.com
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